Tuesday 28 June 2022

After the local and international success .. "Forever is Now" with "The Pyramids" for the second year

 Running from 27 October to 30 November 2022, Forever Is Now II showcases the contemporary art of this cultural moment and pays homage to the environment, the public and the future.

Giza - Eco - Nariman Yanny : Following on the success of Forever Is Now, last year’s first international showcase at the Pyramids of Giza ..


which was received with overwhelming acclaim, Art D’Égypte once again turns to artists to translate the wonders of history in the language of the present by launching a second edition.

 

Nadine Abdel Ghaffar, Art D’Égypte’s founder, added,:  ”Our global success last year, motivated us to develop new plans that will amaze the world once more. We have worked hard over the years to establish Art D'Égypte as one of the region’s premier art consultancies and we are proud to bring you this latest endeavor.”

 

The collective history embedded in the pyramids, a UNESCO World Heritage site, is universal in impact. Forever is Now II activates the glory of ancient civilizations with public art and contemporary significance, connecting the age-old with the new, the past with the future.

 

The large-scale site-specific artworks embody the theme of timelessness. The artists, who include Jwan Yosef, Natalie Clark, and eL Seed, express concerns about sustainability in an age of environmental crisis. Many of their works, made from diverse materials— from fiberglass and steel to stone and marble  are locally sourced and produced in Egypt.

 

Held under the auspices of the Egyptian Ministry of Foreign Affairs, the Egyptian Ministry of Antiquities and Tourism, and, the Egyptian Tourism Promotion Board, the patronage of National Commissions for UNESCO this exhibition is made possible thanks to the support of numerous partners including: our main sponsor Qatari Diar Egypt, the Sawiris Foundation for Social Development (SFSD), Christian Dior, Egyptair, Signify, our educational partner Tahrir Culture Center at the American University in Cairo, our hotel partner Hyatt Regency, Amr Helmy design house, Orascom Pyramids entertainment (OPE) , Al Ismaelia, M Fares, our logistics partner DHL, Barta and Partner, Abou Ghaly Motors, The French Embassy in Egypt / Institut Francais, our PR partner Maison Pyramide, our media partners TV5Monde and MO4 Network, and our radio partner NRJ radio station.

 


The first edition demonstrated the transformative power of art in historical sites not only through the number of visitors but also through the ripple effect on tourists, guides, and people from all walks of life.Forever is Now II builds on this impact and forms a continuum between past and present, preservation and creation, legacy and innovation.

 

About Art D’Égypte

 

Art D’Égypte is a platform that aims to promote Egyptian art on an international level. Annual exhibitions show contemporary Egyptian art at heritage sites linking our rich past to our creative present. Art D’Égypte's first exhibition Eternal Light took place at the Egyptian Museum in 2017, and was followed by Nothing Vanishes, Everything Transforms at the Manial Palace in 2018. In 2019, Reimagined Narratives was held at four historic locations along al-Mu‘izz Street in Historic Cairo, and most recently in 2021, Forever Is Now became the first international art exhibition to be held at the Pyramids of Giza.

 

About Qatari Diar Egypt :

 

Real estate in Egypt is one of the biggest and most lucrative industries in the country. Qatari Diar Egypt has more than 40 million sqm of land, with a cost over USD 25 Million upon completion. Qatari Diar Egypt has a huge portfolio in Egypt comprising of various prestigious projects throughout the capital city of Cairo all the way to the Red Sea,  including CityGate, the St. Regis Hotel, and NEWGIZA. Qatari Diar Egypt have exclusive projects overseeing the Red Sea which are yet to be announced. Qatari Diar Egypt is set to lead the market with the creation and delivery of transformative real-estate projects which embrace the highest international standards for all stakeholders globally. Qatari Diar believes in the Egyptian market, and the USD 3.2 billion worth of investment since 2006 to date is a testament of this.

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